Ransom Note

Through this semester I have discovered a lot about my creativity. Being a marketing major, and one of the only non-GID majors in the class, I was intimidated by the thought of having to keep up with my classmates. Initially, I thought I was going to struggle through this class and not find it relevant to my studies. I soon found out that the steps in the design thinking process applied to everything I did as a marketing major. The same principles applied. As a marketing major you have to keep the client’s goals and the end users’ goals relevant in projects at work at all times or else it is meaningless. I was surprised to find that through a lot of the ideation exercises I was able to generate a lot of ideas and keep up with my classmates. Even though I might not have been as artistically gifted as my classmates, I discovered that this was because I had not practiced as much as them. I observed quick and drastic improvement in my artistic and creative ability by dedicating time every week to practice. This class will help me as I start my professional journey at the end of this academic year. I have learned that creativity takes time, patience and dedication. I will also take the principles of empathy with me when starting my career. I will also take the importance of empathy through the rest of my life, as it is an imperative life skill to have with your friends, family, and anyone else around you.

Leave a comment